All Academy Courses

Choose from hundreds of videos to help you plan, build and promote your online business

Plan Courses

Essential preparation for startup businesses and website refreshes.

business foundations

Business Foundations

Your website is a window to your business and your business is a reflection of you. Start by planning solid foundations before trying to build anything.
Difficulty level:

Beginner

Time required:

1 Week

Knowing your Numbers

A business has ONE objective. To make money. If you don’t have a business then it’s a hobby and there is nothing wrong with either but you need to know before you start which you are working with and if your plan can be profitable.
Difficulty level:

Beginner

Time required:

1 Day

Products and Services

Understanding what you are offering is critical to success. You need to be able to articulate the value of your products and services to your audience so they can see the value you offer.
Difficulty level:

Beginner

Time required:

2 Hours

Customer avatar

Customer Avatar

Create a profile of who your business serves, identify where you can excel in helping them and which customer types could drain your skills.
Difficulty level:

Beginner

Time required:

1 Day

Customer Journey

From the first touchpoint right through to successful purchase. You need to understand how to funnel potential leads into paying customers.
Difficulty level:

Beginner

Time required:

1 Day

Creating your Brand

You get one chance to make a first impression so make it count. Having consistency over your design will allow others to look at you with confidence and trust.
Difficulty level:

Intermediate

Time required:

1 Week

Creating Sitemaps

Before you build a website you need to know whats required. This top level view of all the pages and templates will help you avoid any surprises
Difficulty level:

Beginner

Time required:

30 Minutes

Creating Wireframes

This quick and simple way to map out your content on a page before you spend time and energy designing the look and feel. This course will save you so much lost time later.
Difficulty level:

Beginner

Time required:

1 Hour

Systems Overview

The options are almost endless. It’s possible to spend all your time and money in a closed loop just testing everything that is possible. We teach you how to overcome that challenge and focus on the outcome.
Difficulty level:

Beginner

Time required:

1 Day

Build Courses

System, security and build requirements to develop your website.

WordPress Hosting

Get the best WordPress hosting for security and performance as you grow.
Difficulty level:

Beginner

Time required:

2 Hours

Registering Your Domain Name

How to choose and setup your domain names, to ensure you own your online brand identity.
Difficulty level:

Beginner

Time required:

1 Hour

Email setup with online mastery

Email Setup

Setup a professional email address, enabling you to organise your inbox and communicate better.
Difficulty level:

Beginner

Time required:

1 Hour

WordPress setup with Online Mastery

WordPress Setup

Get our recommended WordPress content management system (CMS) setup for your custom domain.
Difficulty level:

Beginner

Time required:

2 Hours

Optimising Images

How to select engaging images and optimise them to retain your website speed.
Difficulty level:

Intermediate

Time required:

2 Hours

Content Delivery Networks

Content Delivery Networks (CDN)

Learn how to prevent downtime and improve performance by using a content delivery network.
Difficulty level:

Intermediate

Time required:

2 Hours

SEO

SEO

Help more visitors find your website with organic search engine optimisation (SEO).
Difficulty level:

Beginner

Time required:

1 Day

Learning Elementor

Everything you need to know to get the best out of the Elementor page builder
Difficulty level:

Beginner

Time required:

1 Day

Creating your Homepage

Creating your Homepage

How to build a compelling homepage which will convert visitors into customers.
Difficulty level:

Beginner

Time required:

2 Days

Creating Landing Pages with Online Mastery

Landing Pages

Develop highly engaging pages to attract and convert your ideal audience with a specific call to action.
Difficulty level:

Intermediate

Time required:

1 Day

Creating a Blog

Begin sharing helpful content with your customers, learning how relevant news articles will attract leads.
Difficulty level:

Beginner

Time required:

1 Day

Legal Pages

How to create the legal pages, privacy policy and information about cookies for your website.
Difficulty level:

Beginner

Time required:

1 Day

Creating Membership Sites with Online Mastery

Creating a Members Area

Launch a members-only area on your website, to fulfil services and support your customers.
Difficulty level:

Intermediate

Time required:

1 Day

Avoiding Spam

Get started selling online with eCommerce and payment tools to help you grow sales.
Difficulty level:

Beginner

Time required:

1 Day

Sell Products Online

Get the best WordPress hosting for security and performance as you grow.
Difficulty level:

Beginner

Time required:

1 Day

Website Encryption

Set up your SSL certificates to keep your site secure and reassure online browsers.
Difficulty level:

Intermediate

Time required:

1 Day

Build Online Courses

Develop interactive course materials, sharing them online for your customers to buy instantly.
Difficulty level:

Intermediate

Time required:

1 Day

Design for Mobile

Understand the importance of responsive design for mobile users and how to do this on your site.
Difficulty level:

Intermediate

Time required:

2 Days

Website Security

Security is often overlooked until it’s too late. This course will cover everything you should do to keep your website and data secure.
Difficulty level:

Beginner

Time required:

1 Day

Website Performance

People expect website to load quickly and so does Google. This course will help you identify problems and ensure your site is fast.
Difficulty level:

Intermediate / Advanced

Time required:

2 Day

Customer Relationship Management

This course will teach you how to create and set up the brains of your business and link it to your website.
Difficulty level:

Intermediate

Time required:

1 Week

Creating Forms

From Data Capture to List Segmentation. Gather important information automatically.
Difficulty level:

Beginner

Time required:

1 Hour

Promote Courses

Spread the word and measure tangible results from your website.
Website Analytics by Online Mastery

Analytics

Setup your analytics so you can track and measure your online activity and understand what works
Difficulty level:

Beginner

Time required:

2 Hours

Split Testing

Measure variations so you can take action on facts rather than opinions.
Difficulty level:

Intermediate

Time required:

Ongoing

Auto responders

Nurture your customer database without wasting your time.
Difficulty level:

Intermediate

Time required:

1 Week

Facebook Ads for Beginners

Set up your ad account, create your first ad and learn how to test a budget to ensure results.
Difficulty level:

Beginner

Time required:

1 Week

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